Already registered? How to Schedule a Text

Once you're registered, you'll be ready to send your first text! Be sure to have the below information ready to go:

• Brand name - who's responsible for the texts?

• Script - what do you want to say?

• Audience - who do you want to receive your message?

  • Phone list of mobile records

    • If you don't have a list, criteria of who you want to target for our team to pull data

• Time - when should this message hit your audience?

• Who Sends? - our texting agents or self-service?

  • Managed: our in-house agent handle all clicking, sending your texts one-by-one.

  • Self-Service: YOU will be responsible for sending all texts manually, one-by-one. P2P Texts do NOT use autodialers - manual clicking is required.

With this information, you are now ready to schedule your first message in the RoboCent app. Login now at app.robocent.com to get started.

Strategic Communication Tools

Whether you are a newcomer to phone messaging or a seasoned professional, the RoboCent app is designed to help you optimize your outreach strategy. Find targeted resources, guidelines, and actionable insights all in one place using the navigation on the left of the page.

Service Portfolio

Introduction

Welcome to FullPAC's strategy guide on harnessing the power of text messaging in the political arena. In the fast-paced world of politics, where every vote and every moment counts, text messaging serves as an invaluable tool for immediate and impactful communication. We've meticulously designed this guide to equip Political Consultants with pragmatic solutions, expert advice, and proven strategies.

Our mission extends beyond simply increasing your campaign's reach. We aim to supercharge its efficacy in mobilizing voters, securing donations, and shaping public opinion. In an age where voters are more connected yet increasingly overwhelmed with information, the real battle is for their attention as much as for their ballot. This guide is your toolkit for a text messaging strategy that is not just compelling but also precisely calibrated for maximal impact.

Why does this matter? Because today's voters are more connected than ever, but they're also inundated with information. The battle isn't just for their vote—it's for their attention. And the weapon you need is a text messaging strategy that's both compelling and calculated. That's precisely what this guide delivers: a blueprint for achieving unprecedented campaign success through targeted, engaging, and fully compliant text messaging initiatives.

By navigating through this guide, you're not just absorbing information; you're embarking on a transformative journey to elevate your campaign's strategies from conventional to exceptional. Let's make every message count. Let's turn insights into actions. Let's redefine what's possible in political engagement through text messaging.

Ready to dive in? Your roadmap to redefining political engagement through text messaging awaits.

Key Benefits

Unlocking the Potential of Text Outreach in Political Campaigns

In the dynamic landscape of political campaigns, text outreach has emerged as a formidable tool for immediate and impactful communication. This section explores the key benefits of leveraging text outreach to drive campaign success.

• Instantaneous Engagement: Text messaging offers unparalleled speed in reaching voters, enabling real-time engagement and timely dissemination of campaign updates.

• Personalized Connection: Tailored messages create a sense of individualized communication, fostering stronger bonds between the campaign and voters.

• Data-Driven Strategy: Text outreach allows for precise targeting and data analysis, empowering campaigns to make informed decisions, identify supporters, and optimize resources.

• Maximizing Voter Turnout: Through strategic reminders and mobilization efforts, text outreach plays a pivotal role in increasing voter participation on election day.

• Direct and Instant Communication: Text messages provide a direct line of communication with voters, allowing campaigns to convey important information, solicit donations, and inspire action quickly.

Unlock the full potential of text outreach to mobilize voters, secure donations, and shape public opinion. It's not just about reaching your audience; it's about making every message count.

Initial Planning

Setting Objectives and KPIs

Why Objectives Matter

Objective-setting is the linchpin that holds your text messaging campaign together. It serves as your roadmap, laying out the specific destinations you aim to reach. Without well-defined objectives, you risk diluting your efforts and losing sight of what's essential: achieving tangible outcomes.

Crafting Your Objectives

Follow the SMART framework to ensure your objectives are:

• Specific: Clearly articulate what you aim to accomplish.

• Measurable: Choose an indicator that allows you to track progress.

• Achievable: Make sure your objectives are realistic given your resources.

• Relevant: Align the objectives with your overarching campaign goals.

• Time-bound: Set deadlines to instill urgency and focus.

Example Objectives:

1. Increase event attendance by 15% within the next 30 days.

2. Achieve a 5% donation conversion rate from the targeted voter list within two weeks.

3. Boost voter engagement rates by 10% by the end of the campaign season.

High-Level KPI Suggestions

After setting your objectives, you must identify the Key Performance Indicators (KPIs) that will measure your campaign's success. These metrics offer quantifiable evidence of how well your campaign is meeting its predetermined objectives.

1. Conversion Rate

• Definition: The percentage of recipients who take the desired action after receiving your message.

• How to Measure: Divide the number of successful conversions by the total number of messages sent, then multiply by 100.

• Why it Matters: A higher conversion rate indicates a more effective and resonant messaging strategy.

2. Engagement Rate

• Definition: The level of interaction your messages receive, often in terms of click-throughs and replies.

• How to Measure: Take the sum of all interactions and divide it by the total number of messages delivered. Multiply by 100.

• Why it Matters: Engagement rate is a critical metric for understanding how well your message captures attention and prompts action.

3. Cost-Per-Action (CPA)

• Definition: The average cost incurred for each successful action a recipient takes, such as making a donation or attending an event.

• How to Measure: Divide the total cost of the campaign by the number of successful actions taken.

• Why it Matters: A lower CPA signifies a more cost-effective campaign, enabling you to allocate resources more efficiently.

Remember, a successful text messaging campaign is a data-driven one. Start with crystal-clear objectives and closely aligned KPIs, and let these guide you from planning through to execution and evaluation. This focused approach ensures that your campaign will not only engage but also deliver measurable success.

Content Strategy

Crafting Messages that Resonate

The Four Pillars

Message construction in a political text messaging campaign revolves around four core principles: Relevance, Personalization, Clarity & Brevity, and Compliance. Let’s dissect each element for a more detailed understanding and actionable insights.

1. Relevance: Be In-the-Moment and Impactful

• Definition: Messages should directly connect to the current socio-political landscape, key events, and crucial deadlines. This includes timely reminders about early voting, absentee ballots, and voter registration deadlines to drive specific voter actions.

• Action Steps:

  1. Conduct sentiment analysis and monitor current events to stay abreast of trending issues that matter to your audience.

  2. Calendarize critical electoral dates like voter registration deadlines, early voting periods, and absentee ballot deadlines. Align your messaging strategy to these timelines.

2. Personalization: Make it About Them

• Definition: Personalization goes beyond simply addressing the recipient by their name. It's about curating a unique and tailored experience for each voter based on their individual data, which can include geographic location, voting history, issue preference, and much more.

• Action Steps:

  1. Break down your overarching voter database into specific categories for focused messaging. Consider attributes such as voting history, candidate support, and issue orientation. Utilize this segmented data to send hyper-relevant messages that induce action.

  2. Integrate dynamic fields in your text message platform that automatically populate messages with individualized data. This can include the recipient's name, their local polling location, or an upcoming event matched to their interests. Pre-set these fields in your messaging software so each text automatically adjusts to the segmented audience list you’re targeting, increasing relevancy and engagement rates.

3. Clarity & Brevity: Less is More

• Definition: Achieving clarity and brevity in messaging involves crafting concise, straightforward texts that quickly resonate with voters, without omitting essential information.

• Action Steps:

  1. Compose your initial drafts, then perform focused reviews to strip away any redundant or non-essential elements. This is about surgically removing fluff while keeping the core message intact.

  2. Use compelling verbs and specific nouns that invoke action or emotion. The language should be simple yet potent, targeted at eliciting a quick and favorable response from the recipient.

  3. Prioritize clarity by using straightforward sentence structures, but don't sacrifice key information that drives the campaign objective. The goal is to maintain engagement by delivering value in each word, thereby ensuring that the message doesn't just land but sticks.

4. Compliance: The Non-Negotiable

• Definition: Compliance isn't a box to tick; it's a requisite for ethical and legal campaigning. Strict adherence to FCC regulations is not just about avoiding penalties—it's about maintaining the integrity and credibility of your political campaign.

• Action Steps:

  1. 10DLC Registration: Ensure you're registered with 10DLC to improve message deliverability and compliance.

  2. Active DNC List: Keep an up-to-date "Do Not Contact" (DNC) list and make it a routine practice to cross-reference this before sending out any new messages.

  3. FCC Regulations: Familiarize yourself with and rigorously follow FCC guidelines for political texting. A checklist should be regularly updated and consulted before campaign rollouts.

  4. Identity Disclosure: Include the name or identity of the entity sending the message in every script to maintain transparency.

  5. Adhere to Best Practices: Stick to industry and legal best practices for crafting and sending your messages. This includes message timing, opt-in processes, and providing clear opt-out options for recipients.

Putting it Together

Creating content that ticks all these boxes may seem challenging, but it’s crucial for a campaign that doesn’t just make contact but makes an impact. Ensure your team understands these four pillars and employs them in each message, and you'll be well on your way to running a resonant and effective text messaging campaign.

Audience Segmentation

The Strategic Engine of Campaign Success

Definition: Audience segmentation involves dividing your voter database into smaller, targeted groups. This enables you to deliver highly relevant messages, thereby amplifying both the reach and impact of your campaign.

Common Segmentations:

• Geographical: Localize your outreach efforts. Whether sorting by county, zip code, or precinct, target your messages to address the unique local issues or candidates that resonate most in each area.

• Demographic: Use data such as age, gender, and socio-economic background to fine-tune your messaging. This allows you to speak directly to voters' core concerns—whether it's job security for an older demographic or climate change for a younger one.

• Behavioral: Leverage engagement metrics, voting records, and donation histories to identify distinct audience segments like Supporters, Undecideds, or Opponents. This data-driven approach enables you to send the right messages that resonate with each group's distinct concerns and motivations.

• Party: Determine voters' political affiliations and their level of commitment to a party. Customize messages to galvanize strong supporters, and craft persuasive arguments for the undecided or weakly affiliated voters.

The Impact of Strategic Segmentation:

Targeted messaging does more than boost engagement—it dramatically increases the likelihood of voter participation. When a voter receives a message that speaks to their individual concerns, they are not only more likely to engage but also more likely to take meaningful actions such as registering to vote, going to the polls, or mobilizing their network.

In essence, segmentation serves as both a tactical asset and a strategic force multiplier. It allows you to convert undecided or passive voters into committed participants by communicating in a manner that is both personally relevant and politically compelling.

Best Practices

To ensure an effective text outreach strategy in political campaigns, consider these best practices:

• Strategic Objectives: Begin with clear and well-defined campaign objectives. Ensure they are Specific, Measurable, Achievable, Relevant, and Time-bound (SMART).

• Meaningful KPIs: Choose Key Performance Indicators (KPIs) that align with your objectives. Focus on metrics like Conversion Rate, Engagement Rate, and Cost-Per-Action (CPA) to measure success.

• Compelling Messaging: Craft messages that are relevant, personalized, clear, and compliant with regulations. Ensure your messages resonate with current events and individual recipients.

• Audience Segmentation: Divide your voter database into targeted groups based on various factors. Tailor your messages to address the unique concerns of each group.

• Strategic Timing: Select appropriate times to send messages when your audience is receptive. Consider weekdays evenings and weekend afternoons and align your messages with important electoral dates.

• Diverse Message Types: Use various message types, such as vote reminders, event notifications, holiday greetings, legislative updates, donation drives, and urgent alerts, to engage voters effectively.

• Compliance Management: Stay informed about relevant regulations and opt-in requirements. Implement clear opt-out mechanisms and manage Do Not Contact (DNC) lists.

• Continuous Analysis: Monitor Key Performance Indicators through real-time dashboards, interpret data, and adapt your strategy as needed.

• Invest in Analytics: Analyze campaign performance and Return on Investment (ROI) to optimize resource allocation and achieve campaign objectives effectively.

By implementing these best practices, you are not merely engaging voters, but you are also sculpting the path to campaign success. Crafting relevant, personalized, concise, and compliant messages while harnessing the power of data segmentation enables you to connect with voters on a deeper level. Your messages become more than just communication; they become catalysts for action.

Timing & Frequency

Striking the Perfect Balance

• Timing: Capitalize on key moments when your audience is most receptive. This often includes weekday evenings or weekend afternoons when people are less occupied. Align your messaging with significant dates like registration deadlines, early voting starts, or town hall events for maximum impact.

• Frequency: The goal is to maintain a strong presence without overstepping boundaries. As a rule of thumb, aim to send 2-3 messages per week. Too few messages could lead to lost opportunities, while too many can result in audience fatigue or opt-outs.

Topics for Voter Texts

Driving Conversations that Matter

In today's saturated political landscape, grabbing a voter's attention is just the first step; retaining it is the real game-changer. Enter layered messaging - a strategic approach that involves sending a variety of text messages, each serving a unique purpose, but all contributing to the same overarching campaign goal: keeping your candidate top of mind.

Imagine each type of message as a layer in building a deeper relationship with your voters. These layers collectively serve to keep your candidate and their policies not just as a fleeting memory but as a consistent presence in the voter's life. This ensures that when the voter walks into the ballot box, the first name they think of aligning with their beliefs is your candidate's.

• Vote Reminders: Elevate voter turnout by sending strategic reminders leading up to Election Day, early voting periods, and absentee ballot deadlines. Timing is crucial; aim to send reminders when they're most actionable.

• Event Notifications: Maximize event attendance by sending timely reminders 24-48 hours prior to the event. Include essential details and a call-to-action to RSVP or check-in, enhancing both turnout and engagement.

• Holiday Greetings: Maintain a consistent presence in voters' minds without being intrusive. Holiday greetings offer a softer touchpoint and can be coupled with a brief update on your campaign's progress or upcoming milestones.

• Legislative Updates: Keep constituents in the loop with concise updates on legislation, council decisions, or policy changes. Make these relevant to your audience's interests and concerns to foster informed voter bases.

• Donation Drives: Optimize fundraising by targeting high-engagement periods, such as post-event or post-announcement. Incorporate a streamlined process for donating, whether it's a quick link or a one-step shortcode.

• Urgent Alerts: For critical, time-sensitive announcements, nothing beats the immediacy of a text. Use this for changes in event details, urgent volunteer requirements, or other immediate actions needed.

• Issue-Based Campaigns: Foster a deeper connection by discussing issues important to your target voter base. Texting about these issues not only educates but can drive engagement to associated events or initiatives.

As you can see, the utility of text messaging in political campaigns goes far beyond simple vote reminders or event announcements. By adopting a layered messaging strategy, you're building a more comprehensive, engaging, and effective campaign. Each type of message plays its part, whether it's to inform, remind, or motivate. The synergistic effect keeps your candidate at the forefront of voters' minds, making the task of pulling the lever for your campaign that much more likely.

Compliance

Ensure Responsible Vote Contact with Text Messaging

• FCC Regulations and Opt-In Requirements: It's imperative to stay abreast of the current legal landscape governing political text messaging. Regularly consult with an up-to-date checklist of FCC guidelines to ensure all messages are compliant. Prior to launching or updating any campaign, engage your text messaging service provider in a dialogue. Verify their compliance with FCC and Carrier guidelines, and ask if they handle 10DLC registration. Make this consultation a part of your campaign's standard operating procedures.

• Opt-Out Management: Transparency and respect for recipient preferences are crucial. Include a clear opt-out mechanism, like "Text 'STOP' to opt-out," in each message. Given the specificities of Peer-to-Peer (P2P) texting, make sure to promptly remove any contacts who opt out from your list. Maintain an up-to-date Do Not Contact (DNC) list, and consult your P2P provider about their capabilities for handling opt-outs to streamline compliance.

Analytics & ROI

The Blueprint for Sustainable Success

Definition: Analytics and ROI (Return on Investment) assessment are critical components of any campaign. These elements allow you to quantitatively evaluate performance, making it possible to fine-tune your strategy and optimize results.

Key Components for Success:

• Performance Dashboards: Implement real-time dashboards that display essential KPIs such as conversion rate, engagement rate, and cost-per-action. These dashboards offer you a snapshot of your campaign’s effectiveness, ensuring that you're always informed and prepared to make timely decisions.

• Data Interpretation: Beyond merely collecting data, focus on interpreting it. Identify trends, compare variables, and conduct A/B tests to understand what resonates with your audience. This will help you figure out not just what is working, but why it’s working, equipping you with the insights needed for sustained success.

• Strategy Adjustment: The campaign landscape is ever-evolving. Use the insights gleaned from your analytics to adapt your strategies proactively. Whether it’s tweaking the timing of your messages or altering your segmentation, agility is key to ensuring your campaign stays not just relevant but also effective.

The Payoff

Investing in analytics and ROI assessment isn’t just a 'nice-to-have'; it's a necessity for any modern campaign. By systematically measuring, interpreting, and applying your data, you don't just aim for success—you plan for it. This approach enables you to allocate resources more effectively, reach your audience more efficiently, and ultimately achieve your campaign objectives more reliably.

Conclusion

The Cornerstone of Your Campaign Success

In the highly competitive landscape of political campaigns, every point of contact with your audience counts. At FullPAC, we're committed to equipping you with the resources and insights necessary to turn those points of contact into meaningful connections and, ultimately, actionable results.

This guide is more than just a collection of best practices; it’s your strategic blueprint. From crafting compelling, personalized messages to employing meticulous segmentation and abiding by compliance mandates, each facet of your campaign is dissected, understood, and optimized. By applying these principles, you're not just hoping for campaign success; you're methodically constructing it.

Remember, the potency of your campaign lies in the synergy of its parts. A well-planned strategy doesn't just augment your reach; it amplifies your impact, turning voter engagement into voter action.

So as you step into the electoral battleground, know that FullPAC stands behind you, offering the most advanced tools and methodologies to ensure your text messaging campaign isn't just another channel—it's your most valuable asset for electoral success.

10DLC in a Nutshell

10DLC (10-digit long code) is a new standard for P2P (Human-to-Human) texting in the US, aimed at reducing spam and ensuring message authenticity. It requires brands to register their messaging with carriers, providing details like organization name, EIN, and contact info. This registration helps improve message deliverability and reduce spam on carrier networks. RoboCent is here to assist through this straightforward process to help enhances the reliability and effectiveness of your text messaging outreach.

Registration Checklist

Prior to carrier review, your application must include certain brand information. Our team will only submit your application once all required details are provided and meet compliance standards.

• Brand Registration Form

  • Legal Organization Name

  • EIN / Tax ID Number
  • Contact Information

    • Email, Phone, Website, and Address

• Campaign Verify Token
• Official Website (Social media accounts not accepted)

By having these essentials in place, you'll be well-prepared to fly through the carrier review process and leverage RoboCent's robust text messaging capabilities.

Application Process

1. Create Your Account

   • Signing up to access our services is free and should only take 5 minutes.

2. Brand Registration
3. Campaign Verify Token (Political Organizations Only)

   • Obtain an authorization token, a required step to finalize your 10DLC registration.

     • Sending text messages without a Campaign Verify token will incur unregistered pricing.

4. Website Compliance
5. Application Submission

   • Once all tasks have been completed, our team will compile your registration information on your behalf.

   • Expect between 24-72 hours before carrier approval.

   • If there are any issues, our compliance team will reach out to help you rectify.

Campaign Verify

Campaign Verify is an independent platform that verifies political campaigns and provides authorization tokens required for 10DLC registration. This process ensures that your campaign is authentic and recognized by wireless carriers and service providers, helping to improve message delivery and compliance with political texting regulations.

To complete your Campaign Verify process:

2. Submit a new verification request by selecting the appropriate form (Federal, State/Local).

3. Follow the instructions and provide all required details. Ensure the information matches your official election authority records.

4. After payment, a secure PIN code will be sent to the email, phone, or postal address associated with your filing.

5. Enter the PIN on the Campaign Verify portal to generate your Authorization Token.

6. Provide this token to RoboCent for 10DLC registration.

Website Essentials

Carriers require a dedicated, active website that clearly represents your brand as an official public information resource. A mere social media presence is not sufficient; your website must reflect a legitimate operation and adhere to carrier standards.

• Authentic Website Presence

  • Ensure your website reflects a comprehensive and genuine digital presence. Incorporate various elements such as organizational details, contact information, and user engagement features to solidify your brand's credibility.

  • Think of your website as a resource for the general public. If someone wants to learn about your entity, your site should provide a full array of information that's easily discoverable.

• • If you're currently collecting numbers without compliance, adapt any website pages, including forms hosted on other platforms representing your brand.

Privacy Policy Guidelines

We will not distribute or sell your text messaging opt-in data, associated personal information, or your consent to any third parties, except when legally obliged to do so.

Please note that while our sample policy serves as an excellent foundation, it is vital to engage an independent legal advisor to ensure that your Privacy Policy meets all specific legal obligations pertinent to your organization and jurisdiction.

Remember, the requirement for a Privacy Policy comes from the carriers, not RoboCent. But we're here to help you meet this requirement and build a more trustworthy and transparent organization.

SMS Opt-In Form

Your website must allow users to optionally provide their phone number to receive updates from your brand. Any forms that collect information should include a link to your Privacy Policy and a checkbox with a SMS Disclaimer. We recommend the below for guaranteed approval.

By providing your phone number and checking the box, you consent to receive text message updates. Msg & data rates may apply. Msg frequency may vary. Messaging may include donation requests. Reply “STOP” to opt-out & “HELP” for help. [Link to Privacy Policy]

Carrier Requirements for SMS Opt-In Form to Ensure 10DLC Application Approval:

• Website allows user to provide phone number to opt-in for updates

• The phone field is optional

• The form includes an SMS disclaimer outlining consent for text contact

  • The disclaimer must have an optional checkbox, allowing the user to check to agree

Every entity registering for 10DLC must meet these carrier-mandated opt-in requirements. Regardless of your current practices, carriers will review your submission for compliance, ensuring you collect phone numbers and maintain proper opt-in standards.

Brand Identity of Sender

Properly registering your brand is crucial for successful text outreach. Here's a concise breakdown to guide you:

• Register the entity responsible for sending the messages.

  • If Star Consulting is managing the text campaigns on behalf of 'John Smith for Mayor', use John Smith's committee details and EIN.

  • If Star Consulting wants to send text message surveys about the upcoming election through their consulting agency, they would register on behalf of 'Star Consulting', using the business' details and EIN.

• Each sender requires a unique registration. For different identities, set up a new Organization within RoboCent.

EIN Assistance

How to Get an EIN for a Political Campaign

Getting an Employer Identification Number (EIN) for your political campaign is simple and free. The Internal Revenue Service (IRS) handles this process electronically or via mail. Here's how:

• Hours of Operation: The EIN Assistant operates from Monday to Friday, 7 a.m. to 10 p.m. Eastern Standard Time.

• Phone Application: Alternatively, call the toll-free Business & Specialty Tax Line at 1-800-829-4933 to apply for an EIN. This service is also free.

• Immediate Verification: Upon verification, you will receive your EIN immediately.

Step 1: What Type of Legal Structure is Applying for an EIN?

• For Political Organizations, select the last option: View Additional Types, Including Tax-Exempt and Governmental Organizations

• On the next screen, select Political Organization from the options on the right side.

• Continue through the steps to complete the EIN application.

Is an EIN Required for a Political Organization?

Yes, both the Federal Election Commission (FEC) and the Internal Revenue Service (IRS) require Political Campaigns to have an EIN. Here's why:

• Bank Requirements: Banks require a taxpayer identification number to open an account, which is fulfilled by obtaining an "Employer Identification Number" (EIN).

• Tax Obligations: Political parties, campaign committees, and political action committees are all political organizations subject to tax under IRC section 527. Per Internal Revenue Code Section 527, all Political Organizations must have their own EIN.

• Filing Requirements: Section 527 organizations are generally required to file initial notices, periodic reports on contributions and expenditures, annual income tax returns, and annual information returns.

• EIN Application: Even if an organization has no employees, it must have its own EIN. To obtain one, complete Form SS-4, Application for Employer Identification Number. More information on obtaining an EIN, including online application details, can be found in the Employer ID Numbers (EIN) section.

For more details, refer to these sources:

Looking for more?

Benefits:

• Ensures higher deliverability

• Guarantees compliance with 10DLC, TCPA, and FCC regulations

• Prevents unnecessary fees

• Prevents carrier filtering

• Ensures peace of mind

Drawback:

• Takes 15 minutes to register

Continue Reading Our FAQ Below

What is 10DLC? 10DLC, or 10-digit long code, is a solution devised by major Mobile Network Operators (MNOs) like AT&T, Verizon, and T-Mobile to combat spam messages on their networks. Registering with 10DLC before sending text messages allows carriers to pre-approve your traffic, ensuring high deliverability and preventing filtering. This registration is mandatory to use the RoboCent Texting Platform.

Benefits of 10DLC Registration:

• Enables high-volume sending

• Reduces costs for customers

• Improves message deliverability

• Ensures clean, spam-free messaging

• Required since March 1st, 2022, by MNOs

• Non-registered traffic leads to deliverability issues and increased costs.

Is there a registration fee? RoboCent does not pass any 10DLC registration fees to customers. Campaign Verify charges a $95 registration fee covering a two-year period. Renewal or cancellation is possible after the initial two years.

Is an EIN required for a Political Organization? Yes, both the Federal Election Commission (FEC) and IRS require Political Campaigns to have an EIN. Section 527 organizations must file initial notices, periodic reports, and tax returns, necessitating an EIN. Apply online or call the IRS for an EIN, a free service.

How long does approval take? The approval process involves reviews by The Campaign Registry, Campaign Verify, and Mobile Network Operators (MNOs). The total time varies:

• The Campaign Registry review is typically under 10 minutes.

• Campaign Verify review may take up to two business days if Filing Record URL isn't readily available.

• MNO review generally takes 24-48 hours if all information matches your filing records. Corrections are made if issues arise.

Why is 10DLC Registration necessary? Failure to register with 10DLC can lead to MNOs blocking your messages. AT&T, T-Mobile, and Verizon are actively enhancing detection to block non-registered traffic. While the process may seem tedious, it safeguards against spam and fraud, making the space safer for everyone. The grace period for registration is now over, and full compliance is essential.

What's the difference between The Campaign Registry and Campaign Verify? Two organizations manage 10DLC registration for Peer-to-Peer SMS traffic:

• The Campaign Registry: Required for all organizations sending text messages through a Text Vendor like RoboCent.

• Campaign Verify: Specifically for Political Campaigns, it's an independent registration process. You receive a token to share with RoboCent for account approval.

How does 10DLC Registration work for different organizations? Your organization's Trust Score, ranked as Low, Medium, or High, is assigned by The Campaign Registry during your RoboCent Registration. Trust score affects P2P Text Message limits and speed, based on your organization's performance.

What types of political campaigns can request verification by Campaign Verify? Any 527 tax-exempt organization or sole proprietor registered with FEC or a State, Local, or Tribal Election Authority can obtain verification through Campaign Verify. 501(c)(3), 501(c)(4), businesses, and other non-campaign entities aren't eligible.

What are the benefits of Campaign Verify verification? Campaign Verify tokens protect campaigns from spoofing and enhance text messaging capabilities via 10DLC campaigns.

Is Campaign Verify verification required? Yes, U.S. wireless carriers require 10DLC messaging by political entities to register and obtain a verification token via Campaign Verify, as it increases text messaging throughput and security.

How long does the verification process take? Verification is typically quick, taking minutes to two business days. Delivery methods vary.

What fees are required? There's a one-time $95 fee per entity verification request, covering a two-year election cycle, contributing to Campaign Verify's operations and election security.

How often must I complete the verification process with Campaign Verify? Verifications last for a two-year period. Resubmissions may require an additional fee.

Registration with The Campaign Registry: RoboCent automatically handles your account registration with The Campaign Registry.

Possible Registration Statuses

Not Submitted: No brand information has been submitted (top banner in your account will read: Want to send Text Messages with RoboCent?)

Next Step: Complete the 10DLC Registration Form using the link in the top banner in your account

Registration Incomplete: 10DLC Registration form has been completed and the brand has been registered with The Campaign Registry

Next Step: Provide your Campaign Verify Token to complete registration Registration

Pending Verification: Campaign Verify Token has been submitted, awaiting approval/rejection by the carriers Assuming approval of the CV Token, no more steps are required. If rejected, we will contact you directly.

Registration Complete: Campaign Verify Token has been approved by the carriers, your account is now fully registered and approved to send Text Messages with RoboCen

The following fields are available for our data append list mapping.

• Voter ID

• Full Name

  • Prefix

  • First Name

  • Middle Name

  • Last Name

  • Suffix

• Birthday (YYYYMMDD)

• Full Address

  • House Number

  • Unit Number

  • City

  • State

  • Zip

  • Zip +4

• Full Mail Address

  • House Number

  • Unit Number

  • City

  • State

  • Zip

  • Zip +4

Introduction

Welcome to our guide on harnessing the power of text messaging for non-profit outreach. In the world of nonprofits, where every supporter and every moment can make a difference, text messaging is a valuable tool for immediate and impactful communication. This guide is designed to equip non-profit professionals with practical solutions, expert advice, and proven strategies to enhance your outreach efforts.

Our mission extends beyond just expanding your reach. We aim to supercharge your effectiveness in mobilizing support, securing donations, and raising awareness for your cause. In an era where individuals are bombarded with information, the real challenge is capturing their attention and inspiring action. This guide is your toolkit for a text messaging strategy that is not only compelling but also precisely tailored for maximum impact.

Why does this matter? Because today's supporters are more connected than ever, but they're also inundated with information. The battle isn't just for their attention—it's for their engagement. This guide delivers a blueprint for achieving unprecedented success in non-profit outreach through targeted, engaging, and fully compliant text messaging initiatives.

By navigating through this guide, you're embarking on a transformative journey to elevate your nonprofit's strategies from conventional to exceptional. Let's make every message count. Let's turn insights into actions. Let's redefine what's possible in non-profit outreach through text messaging.

Are you ready to dive in? Your roadmap to redefining non-profit outreach through text messaging awaits.

Initial Planning

Setting Objectives and KPIs

Why Objectives Matter

Objective-setting is the foundation that underpins your text messaging campaign. It serves as your roadmap, defining the specific goals you aim to achieve. Without well-defined objectives, you risk diluting your efforts and losing sight of what's essential: achieving tangible outcomes.

Crafting Your Objectives

Follow the SMART framework to ensure your objectives are:

• Specific: Clearly articulate what you aim to accomplish.

• Measurable: Choose indicators that allow you to track progress.

• Achievable: Ensure your objectives are realistic given your resources.

• Relevant: Align the objectives with your overarching non-profit goals.

• Time-bound: Set deadlines to create urgency and focus.

Example Objectives:

• Increase volunteer sign-ups by 20% within the next 60 days.

• Achieve a 10% donation conversion rate from the targeted supporter list within three weeks.

• Boost event attendance by 15% by the end of the fundraising season.

High-Level KPI Suggestions

After setting your objectives, identify Key Performance Indicators (KPIs) to measure your campaign's success. These metrics provide quantifiable evidence of how well your campaign aligns with its objectives.

1. Conversion Rate

   • Definition: The percentage of recipients who take the desired action after receiving your message.

   • How to Measure: Divide the number of successful conversions by the total number of messages sent, then multiply by 100.

   • Why it Matters: A higher conversion rate indicates a more effective messaging strategy.

2. Engagement Rate

   • Definition: The level of interaction your messages receive, often in terms of click-throughs and replies.

   • How to Measure: Calculate the sum of all interactions and divide it by the total number of messages delivered. Multiply by 100.

   • Why it Matters: Engagement rate is crucial for understanding how well your message captures attention and prompts action.

3. Cost-Per-Action (CPA)

   • Definition: The average cost incurred for each successful action a recipient takes, such as making a donation or signing up for an event.

   • How to Measure: Divide the total campaign cost by the number of successful actions taken.

   • Why it Matters: A lower CPA signifies a more cost-effective campaign, allowing you to allocate resources efficiently.

A successful text messaging campaign for nonprofits relies on data-driven decision-making. Start with clear objectives and aligned KPIs to guide your campaign from planning through execution and evaluation. This focused approach ensures that your outreach engages and delivers measurable success.

Content Strategy

Crafting Messages that Resonate

The Four Pillars

Message construction in non-profit text messaging revolves around four core principles: Relevance, Personalization, Clarity & Brevity, and Compliance. Let's delve into each element to gain a deeper understanding and actionable insights.

1. Relevance: Be Impactful and Timely

• Definition: Messages should directly connect to your nonprofit's mission, ongoing initiatives, and critical deadlines. This includes timely reminders about fundraising goals, volunteer opportunities, and campaign milestones to inspire specific actions.

• Action Steps:

  • Monitor developments in your nonprofit's field and stay aware of trending issues that matter to your supporters.

  • Calendarize important dates related to your cause, such as fundraising deadlines or awareness days. Align your messaging strategy with these timelines.

2. Personalization: Make it About Your Supporters

• Definition: Personalization goes beyond using the recipient's name. It's about creating a unique and tailored experience for each supporter based on their individual data, which can include their interests, previous contributions, and engagement history.

• Action Steps:

  • Segment your supporter database into specific categories for targeted messaging. Consider factors like donation history, volunteer activity, and issue preferences. Use this segmented data to send highly relevant messages that drive action.

3. Clarity & Brevity: Simplicity is Key

• Definition: Achieving clarity and brevity means crafting concise, straightforward texts that quickly resonate with supporters, without omitting essential information.

• Action Steps:

  • Draft your messages and then review them to remove redundant or unnecessary elements. The goal is to deliver value in each word while keeping the core message intact.

4. Compliance: A Necessity

• Definition: Compliance is essential for ethical and legal non-profit outreach. Strict adherence to regulations is crucial for maintaining your nonprofit's integrity and credibility.

• Action Steps:

  • Stay informed about regulations governing text messaging for nonprofits. Familiarize yourself with guidelines and consult regularly before campaign launches.

  • Ensure compliance with opt-in and opt-out processes, timing restrictions, and transparency requirements. Include clear opt-out instructions in every message.

Creating content that aligns with these four pillars may seem challenging, but it's essential for a non-profit that doesn't just make contact but makes an impact. Ensure your team understands these principles and incorporates them into every message, setting the stage for a resonant and effective text messaging campaign.

Putting it Together

Audience Segmentation

The Strategic Engine of Non-Profit Success

Definition: Audience segmentation involves dividing your supporter database into smaller, targeted groups. This enables you to deliver highly relevant messages, amplifying both the reach and impact of your non-profit's outreach.

Common Segmentations:

• Geographical: Tailor your outreach efforts to local issues or campaigns by sorting supporters based on their county, zip code, or precinct.

• Demographic: Use data such as age, gender, and socio-economic background to fine-tune your messaging and address specific concerns.

• Behavioral: Identify distinct supporter segments based on engagement metrics, donation history, and participation levels.

• Interest-Based: Customize messages to supporters who share specific interests or have shown support for particular campaigns.

The Impact of Strategic Segmentation: Targeted messaging significantly increases supporter engagement and the likelihood of taking meaningful actions, such as making donations, volunteering, or advocating for your cause. Segmentation serves as both a tactical asset and a strategic force multiplier, allowing you to convert passive supporters into committed advocates through personalized communication.

Timing & Frequency

Striking the Right Balance

Timing: Capitalize on moments when your supporters are most receptive. Consider weekdays evenings or weekend afternoons when people are less occupied. Align your messaging with significant dates related to your nonprofit's initiatives for maximum impact.

Frequency: Maintain a strong presence without overwhelming your supporters. Aim to send 2-3 messages per week as a general guideline. Too few messages could result in missed opportunities, while too many may lead to supporter fatigue or opt-outs.

Topics for Supporter Texts

Fostering Meaningful Conversations

In today's information-saturated world, grabbing your supporters' attention is just the first step; keeping it is the game-changer. Enter layered messaging - a strategic approach that involves sending various text messages, each serving a unique purpose while contributing to the same overarching goal: keeping your non-profit and its mission top of mind.

• Donation Requests: Drive fundraising efforts by sending strategic donation requests at key times, such as during campaigns or after significant achievements.

• Event Invitations: Boost event attendance by sending timely invitations with essential details and clear calls to action.

• Thank You Messages: Express gratitude to supporters for their contributions and show them the impact of their support.

• Newsletter Updates: Keep supporters informed about your non-profit's activities, achievements, and upcoming initiatives.

• Volunteer Opportunities: Encourage supporters to get involved by highlighting volunteer opportunities aligned with their interests.

• Impact Stories: Share compelling stories that showcase the positive outcomes of your non-profit's work, tugging at the heartstrings of your supporters.

• Campaign Progress: Update supporters on the progress of ongoing campaigns, demonstrating the impact of their involvement.

• Action Alerts: Mobilize supporters for urgent actions or advocacy efforts related to your non-profit's mission.

For a deeper dive into the intricacies of a well-executed layered messaging strategy, we recommend exploring our dedicated guide on the subject. It's a valuable resource for maximizing the effectiveness of your text messaging campaign.

Compliance

Ensure Ethical and Legal Outreach

FCC Regulations and Opt-In Requirements: Stay updated on the legal landscape governing non-profit text messaging. Regularly consult a checklist of FCC guidelines to ensure compliance. Before launching or updating any campaign, engage your text messaging service provider in a dialogue to verify their compliance with FCC and Carrier guidelines.

Opt-Out Management: Respect recipient preferences by including a clear opt-out mechanism, such as "Text 'STOP' to opt-out," in each message. Remove opted-out contacts promptly from your list. Maintain an up-to-date Do Not Contact (DNC) list and consult your text messaging provider about handling opt-outs effectively to ensure compliance.

Analytics & ROI

The Blueprint for Sustainable Success

Definition: Analytics and ROI (Return on Investment) assessment are essential components of any non-profit campaign. These elements allow you to quantitatively evaluate performance, fine-tune your strategy, and optimize results.

Key Components for Success:

• Performance Dashboards: Implement real-time dashboards displaying essential KPIs like conversion rate, engagement rate, and cost-per-action. These dashboards provide a snapshot of your campaign's effectiveness, empowering you to make informed decisions.

• Data Interpretation: Go beyond data collection and focus on interpretation. Identify trends, compare variables, and conduct A/B tests to understand what resonates with your supporters. Insights into why something is working are as important as knowing what works.

• Strategy Adjustment: The campaign landscape evolves. Use insights from analytics to proactively adapt your strategies. Whether it's tweaking messaging timing or refining audience segmentation, agility ensures your campaign stays relevant and effective.

The Payoff: Investing in analytics and ROI assessment isn't optional; it's essential for modern non-profit campaigns. Systematically measuring, interpreting, and applying your data enables you to plan for success. This approach allows you to allocate resources efficiently, reach your audience effectively, and achieve your nonprofit's objectives reliably.

Conclusion

The Foundation of Your Nonprofit's Success

In the competitive world of non-profit outreach, every interaction with your supporters is vital. This guide equips you with the resources and insights to turn those interactions into meaningful connections and, ultimately, tangible results.

This guide is more than a collection of best practices; it's your strategic blueprint. From crafting compelling, personalized messages to employing meticulous segmentation and adhering to compliance mandates, each facet of your campaign is dissected, understood, and optimized. By applying these principles, you're not just hoping for success; you're methodically constructing it.

Remember, the power of your campaign lies in the synergy of its parts. A well-planned strategy doesn't just augment your reach; it amplifies your impact, turning supporter engagement into meaningful action.

As you continue your non-profit outreach journey, know that you have the tools and methodologies to ensure your text messaging campaign isn't just another channel—it's your most valuable asset for achieving your non-profit's mission.

Text Compliance

Peer-to-Peer (P2P) texting complies with Federal Communication Commission (FCC) regulations when used correctly, as it requires human interaction for every message sent, distinguishing it from automated systems and robocalls. This makes P2P a legally sound and effective method for political, nonprofit, and business-to-customer outreach, as long as it follows relevant guidelines.

RoboCent’s platform is designed to ensure compliance with these regulations by facilitating human-driven communication. We offer features such as an automated opt-out system, which honors recipients' requests to unsubscribe, ensuring adherence to legal standards. By prioritizing responsible communication and providing the necessary tools to meet compliance, RoboCent helps you run safe, effective, and legally sound texting campaigns.

At RoboCent, we prioritize the legal and responsible use of Peer-to-Peer (P2P) texting. Ensuring compliance with regulatory standards is critical in maintaining trust and delivering effective communications.

10DLC Registration

10DLC (10-Digit Long Code) registration is required for all organizations sending texts to U.S. mobile numbers. This registration improves message deliverability, enhances compliance with carrier regulations, and prevents additional fees for unregistered traffic.

To register your 10DLC, you will need:

RoboCent offers a streamlined registration process, managing the compliance steps to ensure your text messaging is fully registered and carrier-approved.

Automated Opt-Out System

RoboCent simplifies opt-out management, recognizing keywords like 'stop,' 'remove,' and 'unsubscribe' to honor opt-out requests. Once a contact chooses to opt out, they are added to a specialized Do-Not-Contact list exclusive to your organization. For all future outreach, any contacts on your DNC list will be automatically excluded when your phone list is scrubbed during message approval.

If a contact doesn't use a designated keyword, you can manually opt them out via the Agent Portal. It's essential to understand that RoboCent's in-house agents cannot perform this action on your behalf. RoboCent aims to provide a compliant, transparent, and trustworthy text messaging platform. Your collaboration in meeting these standards is highly appreciated.

Ensuring that your script content complies with legal and ethical standards is essential for successful messaging campaigns. RoboCent’s platform requires adherence to industry standards that emphasize:

• Clear identification of the sender

• Transparent opt-out mechanisms

• Avoidance of misleading, inappropriate, or illegal content

By meeting these content standards, you help protect your campaign’s reputation and ensure compliance with all relevant laws and regulations.

Your Responsibility

RoboCent provides the infrastructure and platform for Peer-to-Peer (P2P) text messaging campaigns, but it's imperative to recognize that the onus of compliance resides squarely with you, the user. While we offer features aimed at facilitating adherence to applicable regulations, RoboCent cannot be held accountable for any violations of local, state, or federal laws that may transpire during your P2P text messaging initiatives. Consulting with legal advisors to ensure full compliance is not just recommended, it's essential. RoboCent will not assume liability for any penalties, fines, or legal repercussions that may result from non-compliance in your P2P text messaging campaigns.

Let's prioritize compliance to ensure your campaign's success and uphold the standards that make RoboCent your trusted partner.

Resources

M3AAWG Mobile Messaging Best Practices for Political Programs in the United States

CTIA: Messaging Principles and Best Practices

FDIC Consumer Compliance Examination Manual

FCC Declaratory Ruling DA 20-670

Streamlined Communication at Scale

Capitalize on RoboCent's Voice Messaging Services for your political or non-profit campaign to transmit your voice directly to the masses. Our suite of services, encompassing RoboCalls, Transfer Calls, and Keypad Surveys, are engineered for both reach and precision. RoboCent offers you a simple, yet powerful way to broadcast your message, ensuring you connect with your audience swiftly and effectively.

Services to Help You Win

Automate your reach with RoboCalls that carry your campaign's voice straight to the voter. Each call is professionally recorded, ensuring top-quality audio engagement.

Enable real conversations by transferring interested parties directly to your campaign staff or volunteers. This ensures more meaningful engagement and stronger supporter relationships.

Gain insights directly from your audience using our interactive keypad surveys. A powerful tool for voter sentiment analysis, our surveys provide actionable data for your campaign strategy.

Complete Campaign Management

Navigate your voice campaigns seamlessly. We offer end-to-end solutions from scheduling to real-time analytics, setting the stage for your voice messaging success.

How It Works

A Streamlined Experience

1. Easy Sign-Up and Registration: Set up your campaign on our intuitive, self-service platform.

2. Upload Data and Craft Messages: Customize your voice messages for different segments of your target audience effortlessly.

3. Scheduling and Payment, Simplified: Choose the best time slots for your calls and finalize your campaign with our secure payment options.

4. Live Analytics for Tactical Decisions: Real-time performance metrics help you optimize strategies for future campaigns.

5. Human Engagement via Staff Transfers: Convert interested parties into committed supporters through real, one-on-one conversations.

Voice Messaging is Transformative

• High Engagement: Voice messaging commands attention in ways that text and email cannot.

• Cost-Efficiency: Achieve wide reach without straining your budget.

• Two-Way Engagement: Foster genuine conversations with Transfer Calls and Keypad Surveys.

• Legal Compliance: We help navigate the complexities of compliance so you can focus on your message.

Ready to Transform Your Outreach?

Our services stand out for their ability to efficiently broadcast your message to a large audience quickly. Whether you're running a political campaign or spearheading a non-profit initiative, our Voice Messaging is the perfect tool for rapid, wide-scale communication. It's cost-effective, allowing you to reach more people without stretching your budget. With RoboCent's Voice Messaging, you're not just sending a message; you're creating a wave of awareness and information across your target demographic.

Resources

Elevate Your Campaign Engagement with RoboCent Transfer Calls

Boost your campaign's impact with the power of real-time engagement. RoboCent's Transfer Calls service is not just an extension of RoboCalls—it’s a catalyst for meaningful conversations. Designed for maximum efficiency and effectiveness, our Transfer Calls service ensures that your campaign reaches its full potential.

How Transfer Calls Work

• Initiate Like a RoboCall: Schedule your call and designate a "Transfer To" number for interested recipients.

• Engage Your Audience: During the audio message, the callee is prompted to "Press 1" to engage further.

• Immediate Transfer: The callee is instantly transferred to the designated number, connecting them to a live agent, volunteer, or representative.

Strategic Applications of Transfer Calls

• Donor Engagement: Mobilize your support base by transferring interested parties to volunteers who can secure valuable donations.

• Legislative Feedback: Provide constituents a direct line to high-profile representatives to express opinions on new legislation.

• Candidate Exploration: Allow interested voters to connect with campaign staff to clarify a candidate’s viewpoints, driving deeper engagement.

Why Use Transfer Calls?

• High-Conversion Engagement: Enjoy more meaningful interactions that can convert undecided voters and boost donations.

• Streamlined Workflow: Manage your Transfer Calls right from our intuitive platform, where you can also monitor real-time analytics.

• Compliance, Guaranteed: As with all RoboCent services, we handle the legal nuances, allowing you to focus solely on your campaign.

Transform Your Campaign

Don't just communicate; connect. Transform passive listeners into active supporters with RoboCent Transfer Calls. Ready to unlock this game-changing campaign tool?

Elevate Your Campaign with Our Precision-Engineered Voice Message Scripts

Your Source for Strategic Voter Outreach Data

Let RoboCent empower your voter outreach efforts with data that drives meaningful conversations. Our competitive pricing ensures cost-effectiveness, while our unwavering commitment to data quality guarantees top-notch results. Gain the upper hand with access to precise and reliable voter information, strategically targeting your audience for maximum impact. Trust RoboCent to supercharge your campaign, making every outreach a success.

• Micro Targeting with Data Request: Harness the power of data to reach your desired audience effectively. Target voters based on a variety of criteria, including location (zip code, county, precinct, and more), demographics (age, sex, ethnicity), party affiliation, and voting history. Utilize advanced micro-targeting techniques to concentrate your efforts on specific voter segments, ensuring your campaign makes the greatest impact where it matters most.

• Competitive Pricing: Through our bulk purchasing arrangements with our data partner, we are able to offer competitive pricing for all record types. We believe in making high-quality data accessible to all campaigns, and our cost-effective pricing structure reflects that commitment.

Standard Data Points

All data, regardless of type, includes the following information for each voter:

• First, Middle, Last

• Gender

• Ethnicity

• Party Affiliation

• Age, dob

• Address, Mailing Address

• District, Precinct, County

• Vote History

• And more!

Why Choose RoboCent for Voter Data?

• Precision Targeting: Leverage our high-caliber mobile and landline records to pinpoint your ideal constituents. This precision ensures your campaign messages are laser-focused, elevating both engagement and response rates.

• Optimized Contact Rates: Our vast mobile and landline databases significantly elevate your campaign's contact rates. Utilize these reliable records to seamlessly reach voters via phone calls, text messages, and other channels, thus amplifying voter engagement opportunities.

• Strategic Campaign Effectiveness: Harness the power of our quality data to finetune your campaign tactics. Tailor messages to resonate with key demographics or regions, thereby maximizing the reach and impact of your political outreach.

• Robust Voter Relationship Building: Our data lays the foundation for meaningful voter connections. Craft personalized and impactful messages based on credible data to establish trust and deepen engagement, fortifying the bond between your campaign and its target audience.

• Data-Driven Insights: Transform your strategy with data-driven decision-making. Analyze voter patterns, gauge preferences, and refine your outreach, focusing on high-impact activities that elevate the likelihood of campaign success.

• Cost-Effective Campaigning: Maximize your ROI by utilizing our premium databases. By smartly focusing your resources, our data allows you to cut down on wasteful spending, ensuring a lean yet impactful campaign strategy.

By leveraging high-quality mobile and landline records, political organizations can enhance their campaign effectiveness, establish stronger connections with voters, and make informed data-driven decisions.

Data Types

• Landline Phone Numbers: 3¢ per record

• Mobile Phone Numbers: 5.5¢ per record

• Email Addresses: 10¢ per record

• All Voters: 3¢ per record, does not include landline/mobile/email.

Ensuring Voter Data Accuracy

At RoboCent, we take data accuracy very seriously. Understanding the critical role accurate data plays in the success of political campaigns, we go above and beyond to ensure that our Voter Data is up-to-date, reliable, and dependable.

Source of Our Data

Our primary data is sourced directly from the State Board of Elections in each state, a highly credible and authoritative institution responsible for the maintenance of voter records. This ensures that the base data is as accurate as it gets. This data is then paired with consumer data from outside sources to provide the most accurate landline or mobile phone records for each voter. The data-pairing provided has been refined over many years of election cycles to ensure maximum accuracy and reliability.

Verification Processes

Our data undergoes rigorous verification processes, leveraging multi-source validation techniques to ensure that the contact information is accurate. These robust verification protocols reduce the likelihood of errors and improve the dependability of our data. The result is unmatched data reliability that our political organization customers can count on. When you use RoboCent's Voter Data service, you can be confident that you're working with information that will allow for precise targeting and effective campaign outreach.

Regular Updates

Our databases are updated regularly to incorporate new voter registrations, changes in voter records, and other relevant data points. We also monitor data integrity checks at frequent intervals to remove inaccuracies such as duplicate records and outdated contact details.

Validation for Precise Targeting

Data Integrity Through Strategic Partnerships

RoboCent has been a pivotal partner in your data-driven outreach efforts since 2016, thanks to our exclusive collaboration with a leading industry expert in voter data solutions. This expert has a long-standing reputation for proven reliability, with decades of experience in the field. We intentionally selected a partner known for their rigorous testing and unwavering commitment to quality. This partnership allows us to seamlessly integrate top-notch data into our platform, providing our clients with the most accurate and reliable voter information available.

Resources

Your Partner for Data-Driven Success

RoboCent is your go-to source for premium voter data, empowering a broad spectrum of political entities - from high-stakes campaigns to grassroots organizations. We make your outreach strategies smarter and more effective with precise, well-targeted data.

Commitment to Data Accuracy

Data quality is non-negotiable at RoboCent. The data we provide is subject to rigorous testing to meet the highest quality standards. Moreover, we offer free validation methods to enhance your data's precision and confidence levels, ensuring you get the most reliable data solutions in the industry. Rest assured, our focus is on offering the most dependable data solutions available.

Enhanced Connectivity with Optional High-Connect Filters

The quality of our base data already sets high industry standards. For campaigns aiming for even greater precision, we offer optional High-Connect Filters at no extra cost.

• High Connect Mobile

  • High Confidence (High/Med High)

  • High Connectivity Code (1-5)

  • Validated Number

  • Exclude Numbers Ported to Landline

• High Connect Landline

  • High Connectivity Code (1-5)

  • Validated Number

  • Exclude Numbers Ported to Mobile

Phone Data You Purchase with RoboCent

When you acquire phone data from RoboCent, the export includes several key features to streamline your political outreach. You'll find categories like PHONE_NUM and MOBILE_NUM to differentiate between landline and mobile numbers. Additional codes such as PHONE_CODE and VALIDFLAG further validate these numbers, allowing you to tailor your outreach strategy. Lastly, the DNC and DNC_MOBILE flags help you navigate compliance with the Federal Do Not Call List. It's all designed to offer you a focused and efficient way to manage your phone campaigns.

Landline Numbers (PHONE_NUM)

• PHONE_NUM: Your comprehensive source for landline numbers, with a small subset of mobile numbers.

• PHONE_CODE: An indicator of match strength with external data sources. Valid values range from 1 (highest confidence) to 7 (lowest).

• VALIDFLAG: Flags the recency and validity of the landline number with valid values:

  • Y: Confirmed within the past 60 days.

  • U: Removed from our active directory.

Mobile Numbers (MOBILE_NUM)

• MOBILE_NUM: Exclusively contains mobile numbers, although a very minute percentage may be ported to landlines.

• MOBILE_CONF: Gauges the likelihood of reaching a specific voter, ranked from High to Low.

Do Not Call Flags

• DNC (Landline): Filter out numbers on the Federal Do Not Call List. Valid value: Match = Y

• DNC_MOBILE (Mobile): A similar filter for mobile numbers on the Federal Do Not Call List.

Validation Terms

• Original Number: Includes phone numbers from self-reported voter registration forms, which could be unlisted or no longer valid.

• Validated Number: Includes phone numbers matching an external data source.

• Email Validation: Omit invalid email addresses from your data request.

• Do Not Call List (DNC): Excludes numbers flagged on the National FTC Do Not Call List.

• Phone Connectivity Codes: Numeric values ranging from 1 to 7, signifying the strength of a match based on external data. A rating of 1 represents the highest level of confidence in a match, while 7 indicates the lowest. Codes 1 through 5 are regarded as indicators of high connectivity.

• Mobile Confidence Code: Indicates the likelihood of reaching a specific voter with a Mobile Number, ranked High to Low.

• Landline Suppression: Suppresses phones identified as Mobile Phones ported to Landlines. The ported database is updated nightly.

• Mobile Suppression: Suppresses phones identified as Landline Phones ported to Mobile. The ported database is updated nightly.

Possible Number Status

These statuses cover a range of conditions that phone numbers can have, affecting their ability to receive calls and messages. By using High-Connect filters, we can boost confidence in the accuracy of the phone numbers you request, ensuring they are active and up-to-date.

• Active: The phone number is in use and can receive calls, voicemails, and messages.

• Inactive: The number is not currently in use, but it hasn't been disconnected. It may still be reserved by the owner.

• Ported: The number has been transferred or "ported" to a different carrier or service provider. It's no longer associated with the original carrier.

• Busy: The number is currently engaged in a call, and another incoming call may receive a busy signal.

• Blocked: Calls and messages from this number may be blocked, either by the recipient or by the service provider due to spam or other issues.

• Unreachable: The number cannot be reached at the moment, often due to the phone being turned off or out of network coverage. It doesn't necessarily mean that the number is no longer in service or disconnected; it simply means that, at that moment, the call cannot be completed to the intended recipient.

• Disconnected: The number is no longer in service and cannot receive calls. Attempts to call the number will result in a message stating that the number is no longer in service.

Benchmarks

Below are the percentage of numbers that we can expect to be active, in-use phone numbers in our database. This is an average across over 300 million records in the United States.

• All Landlines: 70%

• All Mobiles: 75%

• High-Connect Landlines: 90%

• High-Connect Mobiles: 90%

Revolutionize Your Voter Outreach with RoboCalls

Unlock the power of targeted, automated outreach with RoboCent's industry-leading RoboCalls. Our fast, efficient, and cost-effective service guarantees your campaign message is heard, loud and clear.

How to Launch Your RoboCall Campaign

• Upload Files: Import your audio files and phone list directly to your account.

The Anatomy of a RoboCall

Precision-Engineered for Maximum Impact

A RoboCall isn't just an automated phone call - it's a strategically designed voter outreach tool that leverages state-of-the-art Voice Over Internet Protocol (VoIP) technology. With RoboCent, you can deliver your campaign message with unparalleled clarity and purpose.

• Target Voter Universe: Use a curated phone list to target voter segments that align with your campaign goals.

• Automated Dialing: Our sophisticated dialing algorithm ensures optimal timing for maximum engagement.

• VoIP Technology: This ensures a seamless, crystal-clear audio experience, so your message isn't just heard—it's understood and remembered.

• Compliance Mechanism: Our stringent compliance framework ensures that your campaign adheres to all legal and carrier regulations.

Optimal Uses for RoboCalls: Leveraging for Success

• Raise Candidate Awareness: Elevate your candidate's name ID and clarify their stance on key issues to increase voter affinity and support.

• Announce Endorsements: Utilize the immediacy of RoboCalls to make timely announcements, such as new endorsements, maximizing their impact.

• Drive Your Message: Deploy targeted attack ads to challenge your opponent's positions or voting record, providing a strategic edge in your campaign narrative.

The RoboCent Edge: Quality and Reliability

With RoboCent, each RoboCall undergoes rigorous quality checks and optimizations, ensuring optimal campaign results. From the initial recording to the final call, our commitment to quality is uncompromising.

Incorporate the transformative potential of RoboCent RoboCalls into your campaign strategy—when you speak, we make sure you're heard.

Why Choose RoboCent?

• Cost-Effective Strategy: The most affordable voter contact method available.

• Rapid Deployment: Our robust dialer maximizes ports for lightning-fast message delivery.

• User-Friendly Interface: Our intuitive platform offers an array of powerful features, enabling easy campaign management.

• 24/7 Support: Our dedicated support team is always on hand to ensure a smooth campaign operation.

Unmatched Impact, Unbeatable Value

RoboCent RoboCalls offer the ultimate combination of reach, reliability, and return on investment. Ready to amplify your campaign’s influence?

Introducing RoboCent's TeleTownHall Platform: Your Direct Line to Constituents

Unlock a revolutionary way to engage with voters through RoboCent's cutting-edge TeleTownHall (TTH) platform. Designed to bridge the gap between public figures and their audience, our TTH services enable elected officials, candidates, and VIPs to host virtual townhalls via phone, effortlessly connecting them to their targeted constituents.

Key Features & Benefits:

• Precision Targeting: Strategically select your audience before the event begins to optimize reach and impact.

• Enhanced Accessibility: By merely answering their phones, constituents can engage in the dialogue, boosting participation rates.

• Location Flexibility: Host your TeleTownHall from anywhere—be it your home or a campaign stop—without compromising engagement.

• Two-Way Dialogue: Foster an open platform where you can both inform and gain invaluable insights from your constituents.

• Tailored Interactions: Opt for a focused discussion with a like-minded audience or spark a lively debate—our platform accommodates your strategic objectives.

All data, including comprehensive reports, call statistics, and recordings, will be compiled and delivered to you post-event, providing actionable insights for future outreach.

Roles to Fill

There are several active roles that are required during a Live TeleTownHall Event:

• Moderator: This role will manage the TTH dashboard, selecting who goes live on air, which questions are approved in the Speaker Queue, and controlling the flow of the event.

• Speaker/VIP: The person or persons that will be speaking and answering questions during the event. While this role can be filled by the moderator, we do not recommend juggling multiple hats during the live event. Multiple people can be speakers.

• Screener: This role will handle screening participant's questions, entering a 1-on-1 conversation with the participant when they press 0 on their keypad to ask a question.

Audio Recordings Needed

There are a few audio scripts that are required before we can begin a Live TeleTownHall Event:

• Live Answer: This is the audio that will play if our outbound dialing reaches a Live Human answer. This audio will invite the callee to stay on the line to participate in our live TeleTownHall Event.

• Voicemail Greeting: This is the audio that will play if our outbound dialing reaches a Voicemail answering machine instead of a live human. We recommend leaving a message with the Inbound Participant Line dial in number so these contacts can join the event after its started.

• Announcement RoboCall (Optional): This optional audio is used on the announcement RoboCall that we recommend sending 24 hours prior to your event.

Timeline

Step 2 - Within 24 hours: Our team will check the availability of your requested time slot and contact you to confirm.

Step 4 - Before Event: Our team will schedule and complete 30 minute Training Session for your team in a demo environment.

Step 5 - 15 Mins Prior to Event: All staff, including the Moderator, Speakers, and Screeners will join the Event.

Step 6 - Event Start Time: Our event operator will join the waiting room to ensure you are ready to begin. Once instructed, the operator will begin outbound dialing to your contacts.

Step 7 - Within 24 hours: Our team will email you the TTH Event report with all statistics, dial dispositions, and event audio recording.

Maximizing Impact

For Constituents: A Voice Amplified

TeleTownHalls revolutionize the way citizens interact with their lawmakers or preferred candidates. These digital townhalls not only amplify the voices of constituents but also make elected officials more accountable. Here’s how:

• Direct Access: A live call format increases the odds of citizens directly conversing with public figures.

• Unheard No More: Even if questions go unanswered during the live session, voicemails ensure that constituents’ concerns are prioritized for follow-up.

• Accountability Through Publicity: The digital nature of TeleTownHalls encourages wider dissemination, thanks to real-time social media updates and recordings that can be shared and cited by media outlets.

• Zero-Cost Participation: Leveraging state-of-the-art technology, TeleTownHalls come at no expense to the participating constituents.

For Legislators and Candidates: Unbounded Outreach

Public figures find in TeleTownHalls a versatile platform that transcends geographical and logistical limitations.

• Ubiquitous Presence: Whether on a campaign trail or confined by inclement weather, TeleTownHalls ensure that you remain connected with your base.

• Personalized Connection: Extend your reach by coupling TeleTownHalls with live Facebook sessions, enriching the interaction with real-time comments and polls.

• Data-Driven Dialogue: Utilize RoboCent’s live polling feature to gather instantaneous, precise feedback, enabling you to pivot your strategy or messaging in real-time.

TeleTownHalls are not just an advancement in technology; they are a leap in democratic participation. By seamlessly linking constituents with their elected officials, we are shaping the future of political engagement. Experience the potential with RoboCent—where your voice not only counts, it resonates.

Compliant and Personalized Text Messaging

This guide is your roadmap to navigating the complexities of compliant and high-impact texting in the political arena. We'll walk you through essential practices, from using Merge Fields to ensuring full Opt-Out compliance. Adhering to these guidelines is not just about meeting carrier and legal requirements; it's about maximizing the effectiveness of your campaigns. Let's dive in.

Merge Field Basics

Merge Fields are like placeholders. Instead of writing individual messages for each contact, you use these placeholders which will be automatically replaced with the actual data when sending the message. Think of them as customizable spots in your script that will change to fit the receiver.

Why Use Them?

To personalize each message without manual effort. For instance, if you want to address each recipient by their first name, instead of typing out each name, you'd simply insert the {fname} merge field.

Sample Merge Fields:

The merge field {fname} is for the recipient’s name, pulled from your loaded list during scrubbing. {agent_first_name} will automatically populate with the agent’s name based on who presses the "send" button. All placeholders will fill automatically as messages are sent.

• Sender's Name: {agent_first_name}
• Recipient's Name: {fname}

Script and Display Example:

• Script: "Hi {fname}, this is {agent_first_name} with Patterson for Senate."

  • What the Contact Sees: "Hi John, this is Sarah with Patterson for Senate."

• Script: "Your voting location, {precinct_name} , is open from 7AM to 7PM"

  • What the Contact Sees: "Your voting location, Ocean View Rec Center, is open from 7AM to 7PM"

By implementing these Merge Fields, you not only comply with carrier regulations but also enhance the personal touch in your political outreach efforts and boost engagement.

Essential Guidelines

Ensure Compliant and High-Impact Text Messaging Campaigns

Optimize your text messaging campaigns by adhering to these guidelines. Ensure compliance, engagement, and effectiveness in one go.

Identification & Language

• Opt-Out Instructions: Always allow recipients a way to stop receiving messages. If omitted, RoboCent automatically adds an opt-out option, ensuring compliance and consideration for recipients' preferences.

• First-Person Perspective: Texts should feel like a 1:1 conversation for genuine engagement.

• Use Multiple Merge Fields: Diversify your script to avoid spam flags.

URLs & Domains

• Legitimate Websites: URLs should lead to a website with clear ownership and purpose.

• Full URLs: Use the complete URL with "HTTP" for compatibility, no shortened URLs.

  • Example: Use http://robocent.com/ not robocent.com or bit.ly/robocent_app

• No Redirects: URLs should remain constant when opened.

• Healthy Domains: Use domains that are not flagged or blocked by carriers.

Compliance

• No SPAM: Messages must read naturally in the First-Person Perspective; Peer-to-Peer is a one-on-one conversation for genuine engagement.

• Avoid ALL CAPS: Stick to proper case to reduce the risk of being blocked.

Defamation & Libel Prohibited

Follow these guidelines to craft messages that are not only compelling but also in line with carrier compliance and defamation laws.

You're permitted to make comparisons with political opponents as long as you refrain from mentioning their names directly in the text message. Explicitly using an opponent's name to imply or make conclusions is strictly off-limits and could lead to compliance issues.

Script Examples

• Approved: "Did you hear what my opponent said last week about [topic]? Read more: [link]"

• Approved: "My opponent has been in office for 16 years with little to show for it. Elect John Smith for real change!"

• Prohibited: "Did you hear what Tim Potter said last week about [topic]? Read more: [link]"

• Prohibited: "Tim Potter has been in office for 16 years and hasn't achieved much. Vote for John Smith!"

By meticulously following these best practices, you'll ensure that your campaigns are compliant, effective, and built for optimal engagement.

Full Opt-Out Compliance

RoboCent automatically detects Opt-Out keywords like "stop" or "unsubscribe" and adds the contact to our DNC list. This ensures they won't receive further messages from your organization.

Why the Stringent Rules?

Carriers like AT&T, Verizon, and T-Mobile use complex algorithms to block spam, which may sometimes block legitimate messages. Adhering to our guidelines helps ensure your texts are delivered and keeps your account in good standing.

What's 10DLC?

It's crucial. The 10DLC registration informs carriers about the nature of your texts, reducing the odds of them being blocked. Stay compliant and the carriers won't interfere with your messaging.

How to Succeed with Merge Fields

Merge fields pull data from your files into each text message, but only if set up correctly. Make sure you map your fields accurately using the Phone List Scrubber guide to avoid blank data.

Script Review & Responsibility

Human Review Process

When you submit a new script to RoboCent, it undergoes a manual review to help maintain platform-wide compliance. While we can either accept or reject a script, this doesn't substitute for your adherence to our Terms of Service, Acceptable Use Policy, and Script Content Standards.

User Accountability

If a non-compliant message gets approved, the repercussions are solely on the User who created the content. RoboCent is not liable for any script content, whether approved or rejected during the review process.

Script Modification Rights

Compliance Overhaul

RoboCent has the authority to amend your text message scripts to meet 10DLC, FCC, and TCPA regulations. If your script lacks essential details, such as Opt-Out instructions or Organization name, we may add these without prior notice.

Scope of Changes

We won't alter the tone or specific language of your script. Modifications are solely to meet carrier and regulatory requirements.

Legal Stuff

Start Strong with Guided Setup

Streamline your campaign with RoboCent's Guided Setup. Forget the complexities of managing files and lists. Our consultants will directly collect all necessary information, ensuring your voter targeting is precise and your messages are scheduled seamlessly.

With Guided Setup, experience personalized support for your campaign. Our consultants handle your account management, from scheduling messages to providing real-time result links, allowing you to focus on your campaign's big picture.

What's Included

Our Experts Handle Your Message, Start to Finish

• Audio Recordings: We provide step-by-step instructions for recording your message via our Call in Recording line.

• SMS Scripts: You provide a rough draft of what you want to say, we polish and provide three options for you to choose from.

• Phone List Uploads: Easy-to-follow guidelines on how to upload your phone list data for targeted outreach.

• List Segmentation: Targeting a specific group? Our data experts will handle the segmentation for a tailored approach.

Pricing

For a limited time, this service is being provided complimentary, at no cost to our clients.

This service encompasses:

• Comprehensive setup management.

• Expert script crafting and data targeting.

• Fast turnaround and guaranteed accuracy.

Your Next Step

Getting Started: What You Need

Before we catapult your campaign into the spotlight, here’s what we’ll need to set up:

Hassle-Free Website Design for Campaigns

In today’s digital world, a professional website is essential for campaign success. RoboCent offers an affordable, turnkey website design service to establish your online presence quickly and effectively.

Why Choose RoboCent for Your Campaign Website?

• Fast Turnaround: Get your website live in as little as one week.

• Complete Service: From design to launch, we handle everything so you can focus on your campaign.

• Affordable Solutions: Utilize high-quality templates to save campaign funds without sacrificing quality.

• Boost Credibility: Establish trust with voters using a custom domain and professional design.

• Streamlined Fundraising: Optimize donations with a dedicated fundraising page that’s easy to navigate.

Our websites serve as the hub for all campaign needs, from voter information to donation pages. Let RoboCent simplify the process and give you the digital edge your campaign deserves.

Website Pricing

• 10DLC Compliance Essentials: $500 – A basic site with essential compliance features.

• Standard Package: $2,500 – A custom site tailored to your campaign in just 14 days.

• Custom Design: Starting at $4,000 – Fully personalized designs with advanced features like SEO and analytics.

Anedot Fundraising Page

One-Time Setup: $1,200

• Instant Donor Engagement: Seamlessly connect with donors through an optimized, user-friendly design.

• Higher Conversion Rates: Our setup prioritizes ease of use, making it simple for supporters to contribute.

• Text-to-Donate Capabilities: Share custom short-URLs to enable quick, SMS-driven donations.

• Secure Transactions: Build trust with PCI-compliant payment processing.

• Data-Driven Strategy: Gain insights with detailed donor analytics to refine your approach.

• Custom Branding: Ensure a cohesive look and feel that aligns with your campaign's identity.

Ongoing Support

• Hosting: $100/month | $1,000/year

  • This keeps your website online and accessible on the internet. Cancel at anytime.

• (Optional) Support and Maintenance: $300/month | $3,000/year

  • Need assistance with edits or keeping the website current? This optional feature provides a dedicated line straight to our design team, allowing you to request changes, updates, or revisions at any time.

• (Optional) One-Time Revision: $150 per revision

  • Outside of the subscription plan for website changes, we offer one-off revisions to go back into your site to make minor changes you request.

Optional Features

• Copywriting ($250-$750): If needed, our writers can can provide all content for the website.

• Opt-In Request Form: Offer a sign-up form where voters can opt-in to receive updates from your campaign via email, landline, or mobile.

• Custom Graphics ($250-$750): Custom made graphics and illustrations to highlight campaign messages.

• YardSign Request Form: Start growing your YardSign presence by allowing voters to request a delivery to their home with one-click!

• Logo Design ($250-$750): Need a design for those YardSigns you will be putting up across the district? Our team can help!

• Rush Order ($1,600): Need to get up and running ASAP? No worry, our hyper-efficient team will get your site up and running in under 3 days.

• Email Setup: $1,900 one-time setup | $30/Month Per Email Address

  • We can set up custom email addresses for your organization, using the xxxxx@[yourdomain].com template.

Under the Hood

All websites are built on Wix. After completion, we will hand over the keys to your team for full control of the content. If you need help with edits, we are available for fast response to make the changes you need.

Our team will provide a live mock-up of your site for review. We will work with you directly to ensure to finished product is exactly what you want. Once approved, the site will go live and you will have access to the Wix dashboard.

Overview

Elevate Your Campaign with Our Customized Script Polishing Service

Introducing Script Polishing - a specialized service designed to optimize your campaign messaging. Whether it's for a RoboCall, Survey, or Text message campaign, our team of seasoned professionals are ready to take your scripts from good to outstanding. We offer two main services: creating customized scripts from scratch, based on your campaign requirements, or refining your existing scripts to enhance their impact. With our team on your side, you can expect scripts that are more engaging, memorable, and effective in voter retention. Experience the power of polished communication with our Script Polishing Service.

Benefits

Why Choose Our Script Polishing Service?

1. Maximized Engagement: Our scripts are crafted using proven methods that drive engagement. We understand that effective communication is key to successful campaigns. Our scripts are designed to be compelling, keeping your audience attentive and receptive.

2. Professional Expertise: With over 12 years of experience in the political communication industry, we know what works. We apply our expertise to every script, ensuring that your message resonates with your audience.

3. Customization: Every campaign is unique, and so are its needs. That's why we offer customized scripts, designed to meet the specific requirements of your campaign.

4. Improved Voter Retention: Our scripts are not just designed to engage; they're designed to retain. With our scripts, your audience won't just listen; they'll remember.

Our Process

Best Practices for Script Polishing

1. Understand Your Campaign: We start by understanding your campaign's needs and goals. This allows us to create a script that aligns perfectly with your campaign.

2. Craft the Message: Next, we craft a compelling message for your campaign. Whether we're creating a script from scratch or refining an existing one, we'll ensure that your message is clear, concise, and impactful.

3. Iterate and Refine: Once the initial script is created, we'll revise it based on your feedback. This iterative process ensures that the script aligns perfectly with your campaign's needs.

4. Implement Best Practices: Throughout the process, we'll apply industry best practices to boost the effectiveness of your script. These include maintaining a clear call to action, using a conversational tone, and ensuring that your message resonates with your target audience.

Our Script Polishing Service can help elevate your campaign. By choosing RoboCent, you're choosing a partner committed to your campaign's success. Leverage our expertise and let us help you create a script that resonates, engages, and retains. Contact us today to learn more about how our Script Polishing Service can benefit your campaign.

RoboCent's Virtual Inbox Service for Political Clients

Service Overview

RoboCent's Virtual Inbox is a revolutionary communication solution tailored specifically for political campaigns. We provide you with a localized phone number, enabling your campaign to connect with constituents through calls, texts, and voicemails, all within one easy-to-use platform.

Key Features

1. Localized Inbound Calls & Texts: Engage with your constituents in a more personal and effective way by receiving inbound calls and texts on a local number. This feature can significantly boost the reach and impact of your political campaign.

2. Voicemail Management: Never miss a call from a constituent again. Our voicemail management system records all inbound voice messages, allowing you to follow up at your convenience.

3. Chat Interface: Respond to constituents promptly and efficiently with our user-friendly chat interface. You can choose between SMS or voice responses, according to your preference and the nature of the query.

4. Intuitive UI/UX: With a focus on simplicity and user-friendliness, our interface ensures a smooth experience for your campaign team. Navigate and operate the system with ease, even if you're not particularly tech-savvy.

5. Inbound Call Handling: Direct inbound calls straight to voicemail, forward them to another number, or ring multiple phones simultaneously - the choice is yours. This feature offers the flexibility to manage inbound calls in a way that best suits your campaign's workflow.

6. Voicemail Personalization: Set a unique voicemail greeting that aligns with your campaign's messaging. Our auto-transcribe feature ensures you can easily read your voicemails, regardless of your environment.

7. Shareable Inbox: Collaborate with your campaign team effectively with our secure, shareable inbox. Team members can access the inbox without needing to log in, making teamwork effortless.

8. SMS AutoResponder: Automate SMS responses for common questions or messages, allowing for instant engagement with constituents even when your team is busy.

Subscription Plan

Our Standard Plan, at $50 a month, provides your political campaign with a comprehensive and efficient communication solution. This includes all of the above-mentioned features, along with priority customer support. It's a smart investment for political campaigns looking for effective, streamlined, and user-friendly communication tools.

Credit System

We offer a credit system where campaigns can add funds to their accounts. These credits can be used to pay for voice minutes and SMS usage, giving you the flexibility to scale your campaign's communication needs based on your usage and budget.

Elevate Your Campaign with RoboCent's Professional Voice Talent

Get ready to captivate your audience like never before with RoboCent's Professional Voice Talent Service. Our seasoned voiceover professionals are here to bring your campaign message to life, whether it's for a RoboCall, Survey, or Transfer call. With state-of-the-art audio equipment and a commitment to excellence, we ensure your message is delivered with precision and impact.

• RoboCent's Automated Voice Messaging services include RoboCalls, Surveys, and Transfer Calls to landline phones.

• These services use auto-dialing technology to reach thousands of landline users quickly and efficiently.

• We remove all confirmed mobile numbers prior to dialing, ensuring strict FCC compliance with every call to protect you from potential fines.

• RoboCent offers Peer-to-Peer (P2P) Text Messaging for individualized engagement with voters on mobile devices.

• Aligned with FCC rules, our platform requires human-initiated texting for compliant communication - no bulk auto-texter here.

• This enables authentic conversations for a personalized touch in your campaign.

• Automatically identifies and separates landline and mobile numbers on your list.

• Ensures targeted messaging for maximum impact, whether using voice or text.

Why RoboCent?

We understand the complexities of campaign communication and help you navigate the regulations. Choose RoboCent to optimize your outreach with the power of landline messaging and the personalized touch of text-based communication.

Optimize Your Outreach with RoboCent's Advanced Phone List Scrubber

Elevate your campaign's reach at no extra cost with our Phone List Scrubber, meticulously designed to channel your RoboCalls to the most receptive landlines and your text messages to compatible mobile devices - while effortlessly purging all incompatible numbers from your database.

• Precision-First Approach: Automatically identify and segregate Landline and Mobile numbers, ensuring each campaign medium targets compatible numbers for higher engagement.

• Data Integrity: We meticulously eliminate duplicate, malformed, disconnected, and invalid records, delivering a refined list that maximizes your campaign's efficiency.

• Streamlined Experience: Leverage our intuitive dashboard to effortlessly assign up to 17 unique headers, skillfully categorizing diverse phone types into landline and mobile groups for optimized outreach.

• Zero Hassles, Zero Costs: Why call a fax machine when you don't have to? Our Phone List Scrubber eradicates all irrelevant and erroneous numbers, streamlining your list to focus solely on actionable data.

• Quality Assurance: Doubts about your data's authenticity? With our Phone List Scrubber, rest easy knowing every number on your list has been verified and sorted, free of charge.

Upgrade your data management strategy with RoboCent. Because the key to a successful campaign is not just the message, but the audience that receives it.

Available Headers

• Lead Phone

• Voter ID

• First Name

• Middle Name

• Last Name

• Suffix Name

• Address1

• Address2

• City

• State

• Zip

• Email

• Party

• Gender

• DOB

• Link (URL)

• Ethnicity

Optimal Formatting for Accurate Results

Ensure each phone number is complete with all 10 digits situated in a single column for maximum accuracy. Area codes should not be separated. Our intelligent scrubbing algorithm automatically eliminates parentheses, commas, spaces, and dashes. It also filters out malformed, invalid, duplicate, and disconnected numbers, leaving only premium-quality contacts on your list. The scrubbing duration averages 2-3 minutes but may vary based on the file size.

Essential Guidelines for Data Mapping:

• The 'Phone Number' column, containing all 10-digits, is the only mandatory field for mapping. All other columns are optional but beneficial for organizing your export data post-campaign.

• For text campaigns, the 'First Name' column must also be mapped. This is necessary for personalized messaging using the {first_name} merge field.

• For optimal reach, map every column containing phone numbers. Our system will do the heavy lifting of identifying number types, ensuring you don't miss valuable contacts due to mislabeling.

• Initial data preview will display only the first few rows. This streamlined approach minimizes load times without compromising data integrity.

• Column names on the left are preset and non-editable, based on customer feedback and common field requirements. Should you encounter a mismatch between your columns and ours, you can still proceed with mapping. Such columns will appear mislabeled in the downloadable results but can be renamed locally post-download.

Our Phone List Scrubber employs cutting-edge technology, leveraging real-time data to sift through your provided phone numbers against active databases. While we strive for utmost accuracy in filtering out inactive, invalid, deactivated, and malformed numbers, it's worth noting that the system may not catch every unreachable number. This is largely due to limitations in reporting from various providers. Rest assured, our aim is to optimize your list for maximum efficiency, conserving your resources to the greatest extent possible.

Carrier Lookup

Precision in Number Classification

Gain real-time insights into your phone list with our Carrier Lookup service. This feature conducts a live query with carriers to accurately identify whether each number is a Landline, Mobile, or VOIP. To access this classified list, simply select "Carrier Lookup" in your account, and download the enhanced file with an additional column specifying the type of each record.

Although not mandatory for utilizing RoboCent's suite of services, Carrier Lookup provides an added layer of data intelligence for external applications. Our core Outbound Messaging system already incorporates an internal lookup function to optimize your campaigns.

Pricing is easy at 3¢ per Lookup, with no charges for duplicate or invalid numbers.

How it Works

The flat event fee includes the following:

• One "Question Screener" to screen your callees questions

• 60 Minutes of Air Time

• Inbound Participation Line w/ 1,000 Minutes

• 30 minute Training Session for your Team in Demo Environment

The event cost is based on the total number of dials based on a range. For example, if your list contains 12,000 landlines, you would fall into the 10,001-15,000 bracket.

• Your phone list is scrubbed prior to dialing to remove any invalid, malformed, duplicate, disconnected, or mobile numbers. This will ensure you are only charged for dialing good landline numbers.

• TeleTownHalls, by default, only contact Landline Phones due to FCC regulations surrounding pre-recorded messages. For dialing Mobile Phones to join your event, please see the “Live Agent Mobile Invite“ optional feature below.

Inbound Minutes: Only applies to inbound calls received using the “Inbound Participant Line”

• 1,000 included

• 10¢/minute over 1,000

Air Time: The length of time the event will last from “ON AIR” to completion

• 60 minutes included

• $75/minute over 60

Optional Features

Silent Moderator: RoboCent will provide a muted moderator to control the dashboard during your live event, allowing participants to go live on air and managing the flow of the event.

• $500 Flat Fee

Question Screener: Every event must have at least one screener to manage the participants that want to ask a question. When a participant presses zero on their keypad to ask a question live on air, they first go through a screener who will take their information and screen the caller. If dialing over 10,000, we highly recommend three screeners or more to prevent bottlenecking. You may provide your own screeners that will learn how to work the dashboard during the included training session.

• $250 Per Additional Screener

Audio Recording: Our voice talents can record your audio for you. We will help craft the script and one of our professional voice talents will record the Live Greeting, Voicemail Greeting, and Announcement RoboCall.

• $300 Package for All Three, or $150 each.

Live Agent Mobile Invite: TeleTownHalls utilize an autodialer to contact the phone numbers on your list. Due to FCC regulations, autodialers are not permissible on mobile phones. Because of this, a standard TTH Event only targets Landline Phones. This new feature allows us to contact the mobile phones on your contact list using a live human agent. We will provide two agents to place outbound calls to all the mobile numbers on your list. After the human agent reads the invite script, the contact will be transferred to the Live TTH Event. Because these calls are completed by a live human agent (not an autodialer), this feature is completely FCC & TCPA Compliant.

• $750 Per Event to Enable

• +7¢ Per Mobile Number Dialed

• $250 Per Additional Live Agent

Announcement RoboCall & Text Message: We recommend an announcement RoboCall 24 hours prior to your event. This will call all the same landline phones to let them know another call is coming in 24 hours for them to participate in the event. We also recommend a Text Message to all the cell phone numbers on your list 2 hours prior to the event, with instructions on how to dial-in to participate when the event starts.

• 15% Discount on TTH Announcement Messaging

Extensionless Inbound Participation Line: A standard Inbound Participation Line includes a 7-10 digit extension number that must be dialed after the callee dials in. The “Extensionless” line provides your organization with a clean, standard 10-digit number that will route directly to your event without the need to enter the extension. This can help callers join your event more efficiently to maximize participation.

• $250 Per Event

Pricing

Link to Pricing Page on our Website

Download PDF // Event Pricing Sheet

Download PDF // Optional Feature Pricing Sheet

Amplify Your Mission Through Targeted Outreach

Elevate your nonprofit outreach strategy to unparalleled heights. RoboCent's Nonprofit Outreach Platform empowers you to catalyze meaningful engagement, optimizing impact on your cause. With our tailor-made features, you maintain absolute control, ensuring your outreach is effective, efficient, and ethical.

• Mission-Centric Control: Manage all dimensions of your nonprofit outreach within our user-friendly interface.

• Budget-Smart Pricing: No hidden costs, only transparent pricing tailored for nonprofits. Maximize your resources without compromising impact.

• Field-Tested Expertise: Access our rich library of Strategy Guides and Playbooks, fine-tuned to the unique needs of nonprofits.

• Dynamic Scalability: Your cause evolves, and so should your platform. Adapt your campaign as you grow, without cumbersome commitments.

• Data-Driven Decisions: Harness live analytics to fine-tune your strategies, driving greater engagement and results.

• Ready-to-Go Templates: Accelerate your impact with our ready-made Text, Voice, and Survey templates, designed exclusively for nonprofits.

• Compliance, Covered: Concentrate on your mission while we manage compliance, ensuring all your outreach aligns with legal parameters.

Choose an outreach solution that resonates with your nonprofit’s vision. Unleash your full potential with RoboCent today.

Unleash Stakeholder Engagement

Leverage RoboCent’s purpose-built solutions to simplify the complexities of connecting with donors, volunteers, and board members. Experience direct control, transparent pricing, and actionable insights in optimizing your campaigns.

• Direct Control: Effortlessly manage your phone campaigns through our user-friendly interface.

• Transparent Pricing: Our nonprofit-friendly pricing lets you budget with confidence.

• Agile Scalability: Adapt your campaigns in real time to meet evolving needs.

• Actionable Insights: Fine-tune your strategy using real-time analytics for maximum impact.

• Expert Guidance: Our team is your ace in the hole, committed to enhancing your stakeholder engagement.

Choose RoboCent and turn your nonprofit outreach into a formidable asset.

Keep Supporters Engaged

In an ever-changing social landscape, meaningful and consistent engagement with stakeholders is more than just a bonus—it's essential. Adopt a strategy that doesn't just keep your community updated but also amplifies your nonprofit mission.

• Seamless Communication: Use RoboCent to effortlessly send regular updates, keeping stakeholders informed on programs, events, and organizational milestones.

• Year-Round Visibility: Maintain continuous touchpoints to ensure your mission remains front and center, influencing donor commitment and volunteer participation.

• Financial Efficiency: Maximize your allocated budget by converting fiscal resources into heightened community engagement and increased impact.

• Actionable Insights: Utilize real-time analytics to fine-tune your messaging, ensuring you resonate effectively with your community.

• Compliance and Security: Effortlessly align with legal standards and data protection protocols, earning stakeholder trust.

Incorporate these strategies into your nonprofit outreach to not only keep your community informed but also to solidify your organizational presence. Elevate your outreach strategy with RoboCent today.

Real-World Impact Through Strategic Engagement

Trust is the cornerstone of successful nonprofit management. In an age saturated with information, nurturing this trust is challenging but critical. RoboCent’s Nonprofit Outreach Platform provides a pathway to meaningful, individualized interactions that deepen the connection between your organization and the communities you serve.

• Personalized Communication: Create bespoke messaging campaigns that address donor interests or community-specific needs, fostering a deeper sense of affiliation.

• Event-Based Alerts: Use SMS to send timely notifications about upcoming fundraisers, volunteer events, or community programs, maintaining active engagement.

• Donor Drives: Run targeted text campaigns to facilitate rapid and focused financial contributions.

• Crisis Communication: In times of urgency, deploy immediate, broad-reaching messages to keep your community informed and prepared.

Set a new standard in stakeholder trust by employing a communication strategy that's as sophisticated as it is heartfelt. With RoboCent’s Nonprofit Outreach Platform, you're not merely communicating—you're forging a more engaged, informed, and committed community.

Optimize Outreach and Impact with RoboCent

Achieve organizational success with streamlined budgeting, immediate onboarding, and dedicated partnership. Our platform is meticulously engineered to amplify your mission while offering robust support at every stage.

• Optimal Budget Utilization: Leverage transparent pricing and pay-as-you-go flexibility to make a budget-friendly yet impactful choice. Benefit from our exclusive Strategy Guides & Playbooks without any extra cost.

• Rapid Onboarding for Efficacy: Eliminate delays with instant account setup and effortless message scheduling. Utilize real-time analytics for data-driven decision-making that maximizes outreach effectiveness.

• Your Strategic Ally in Mission Amplification: Access in-app support and specialized guides, ensuring you’re never navigating the complexities alone. Monitor key performance indicators through our live analytics dashboard to keep your strategies sharp and effective.

RoboCent isn't just a tool; it's an extension of your team, designed to elevate your nonprofit's outreach and engagement. Make informed, agile, and cost-effective choices with RoboCent today.

Become a Catalyst for Change

With RoboCent's Nonprofit Outreach Platform, you're not just using a service - you're activating an entire ecosystem geared for mission elevation. Adapt, optimize, and make a world of difference. Start your journey towards exceptional stakeholder engagement today.

Live Call Services

Engage your supporters directly with RoboCent's Live Call Services, tailored specifically for political 527 organizations and nonprofits. Our professional, multilingual agents are available 24/7 to manage inbound communications, ensuring your constituents receive personalized and immediate attention.

What Are Live Call Services?

Live Call Services involve real-time interactions where our trained agents handle incoming calls from your supporters. This approach guarantees that every caller experiences a human connection, enhancing engagement and trust in your organization.

Benefits of RoboCent's Live Call Services

• Enhanced Supporter Engagement: Our agents provide prompt assistance, addressing inquiries and concerns effectively, which fosters loyalty among your audience.

• 24/7 Availability: Understanding that engagement isn't confined to standard hours, our team is ready around the clock to connect with your supporters whenever they reach out.

• Scalable Solutions: Whether you're managing a surge during campaign peaks or maintaining regular interactions, our services adapt to meet your specific needs.

• Customized Scripting: We collaborate with you to develop scripts that reflect your organization's voice and message, ensuring consistency and authenticity in every conversation.

Key Features

• Live Inbound Agents: Real people answering calls in real-time, providing a personal touch that automated systems can't match.

• Appointment Scheduling: Efficiently manage and schedule meetings or callbacks, keeping your organization organized and responsive.

• After-Hours and Overflow Support: Never miss a call, even outside regular hours or during high-volume periods.

Why Choose RoboCent?

At RoboCent, we are committed to providing exceptional service tailored to the unique needs of political 527s and nonprofits. Our team acts as an extension of your organization, ensuring every interaction aligns with your mission and values. With our Live Call Services, you can focus on your core activities while we manage your supporter communications professionally and efficiently.

GOTV Mastery with RoboCent’s Messaging Solutions

Elevate your campaign's effectiveness with RoboCent’s cutting-edge messaging tools. Specializing in Text and Voice Messaging, we empower your GOTV efforts to not only reach voters but to inspire action, ensuring your voice is heard.

Why Text Messaging Is Essential for GOTV

• Direct Voter Engagement: RoboCent’s Text Messaging harnesses the immediacy of P2P technology, delivering personalized voter outreach that cuts through the noise and captures attention.

• Flexibility at Your Fingertips: Our platform offers Managed Services for hands-free campaigning, or Self-Service for full control. Coupled with our Voice Messaging, you can effortlessly connect with every voter segment, including the hard-to-reach.

• Visual Impact: High-resolution images and videos in your texts make each message impactful, ensuring your GOTV message stands out.

• Full Campaign Oversight: From simple scheduling to complex campaign analytics, RoboCent provides a comprehensive suite for seamless GOTV operations, all within a compliant framework.

Optimized GOTV Operations with RoboCent

RoboCent's platform is fine-tuned for the dynamic demands of GOTV campaigns, offering tailored SMS and Voice Messaging solutions to ensure your message not only reaches voters but resonates with them.

Managed Text Messaging: Precision and Ease

• Timely Delivery: RoboCent's in-house agents, specializing in P2P text messaging, guarantee your messages are sent at the crucial moments leading up to Election Day.

• Save Your Time: With the logistics of text outreach in expert hands, your campaign can concentrate on core strategies for voter mobilization.